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[Video] How to Optimize Your Retail Site's Experience With A/B Tests

<p>With customer-centric experiences at the forefront of ecommerce, retailers must find innovative ways to create an online experience that brings customers in. Learn how A/B testing will help you improve your customer experience, and uncover the best practices for configuring your own A/B testing program.</p><div class="raw-html-embed"><iframe width="560" height="315" src="https://www.youtube.com/embed/DxujZ3y-wD0?si=JrZsnrByWGjkZUYR" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen=""></iframe></div>