Convert Shoppers into Subscribers
Join Door County Coffee & Tea Co and Ordergroove as they explore strategies for developing and sustaining a successful subscription program
The Details
If you’re in eCommerce, you’ve probably heard about the power of subscriptions. Businesses that tap into subscriptions scale faster with reliable, recurring revenue and sky-high customer lifetime value. Join us on February 23 at 11 a.m. PST/2 p.m. EST to see how Ordergroove and Door County Coffee & Tea Co. demystify launching, growing, and scaling the subscription arm of your business.
In this webinar, Kyle Beldoch, Strategic Client Director at Ordergroove, and Erin Hoffman, Director of eCommerce at Door County Coffee & Tea Co. will break down:
- What to look for when picking a subscription partner for your business
- How to acquire and retain subscribers in a competitive market
- Subscription industry best practices
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Convert Shoppers into Subscribers
In this session, Erin and Kyle will cover how Door County Coffee & Tea Co. was able to catapult their business to the forefront of their customers’ minds with a robust subscription program. They’ll speak on the importance of partnering with a best-in-class subscription solution, strategies for acquiring subscribers, and fundamentals for structuring a highly effective program.
Speakers
Kyle Beldoch
Strategic Client Director, OrdergrooveKyle Beldoch is a Strategic Client Director at Ordergroove. He partners with large D2C merchants like Peet’s Coffee, 4Ocean, and Enfamil to develop eCommerce subscription strategies that drive recurring revenue and increase customer lifetime value. Prior to Ordergroove, he was a key member of the Customer Success Team at Mailjet.
Erin Hoffman
Director of E-Commerce, Door County Coffee & Tea CoErin Hoffman is the Director of E-Commerce at Door County Coffee & Tea Co. located in Wisconsin. Erin has been leading the e-Commerce channel of business for the specialty coffee roaster for the past 10 years. Her primary focuses are on helping this 28 year-old company navigate through the continued and exponential change and growth of the CPG industry on-line through developing the right product mix, tech stack and promotional strategies, including subscriptions.
