Guide for Identity-Powered Commerce
Transform Guest Shopping to a Member Experience
Successful brands know how to personalize product recommendations, loyalty rewards, and member discounts only if and when their shoppers use a store account.
But many consumers prefer guest checkout because it's easy and convenient, which strips away the ability for merchants to upsell or provide a better, more personalized shopping experience for their loyal customers.
Find out how to create personalized experiences for every customer that comes to your ecommerce store—even first-time shoppers—using identity-powered commerce.