5 Checkout Tips For Black Friday-Cyber Monday
October 28, 2021
Wondering if you have time to optimize the checkout experience on your website ahead of the Black Friday-Cyber Monday shopping season?
Bolt Sr. Director of Retail Advocacy Ian Leslie spoke at the Black Friday Summit and offered some wins you can achieve with just a few weeks left before the busiest shopping season of the year.
Ian’s tips include:
- Allowing many payment options
- Limit distractions
- Display trust signals and badges
- Enable tools for conversation commerce
- Do you have access to back office checkout links that you can share across chat, social DMs, etc., while being 100 percent PCI compliant?
- Make sure you have ways to analyze your website and conversion data.
Watch Ian’s full presentation here: